During the toughest of times, those who reinvent themselves and adapt are usually the ones who come out on top, and the video game industry is no exception. Specifically, with the state of constant flux that the arcade industry finds itself in, manufacturers and sellers are looking to find alternative methods to connect with their buyers, including the final users which, for many, are the people who actually play the games.
While FEC owners are frequently among the main consumers who purchase arcade cabinets for their businesses, the restrictions stemming from the ongoing pandemic have caused most of these centers to shut down until further notice. Despite the said restrictions being lifted somewhat in certain places, FECs are among the businesses that are mostly still forbidden from reopening.
While this is definitely a heavy blow for most manufacturers, it poses an opportunity for companies like ICE, who are shifting their focus from businesses to home users with their latest line of products, Home Arcade Games.